Marshmoor Bricks Ltd
Marshmoor Bricks, a well-established brick supplier specialising in the B2B market, sought to revamp its online presence with a new website tailored to its niche. The website's primary goal was to streamline the quotation process and enhance visitor engagement with the business. We implemented a bespoke catalogue, a quick quote form, a custom brick quantity estimate calculator, and an attractive project showcase and gallery.
1. B2B Quote Process
The brick trade is driven by large purchase orders and detailed quoting processes tied to construction projects. Capturing that kind of value online demands a different approach that prioritises seamless quoting and clear, accessible information over standard eCommerce models. We designed a digital brick showcase and streamlined quote request system to help modernise this traditional industry and make it easier for customers.
2. Marketing Technology
We know that “build it and they will come” doesn’t hold true online. For Marshmoor Bricks, we provide ongoing support across their marketing technology and lead generation efforts by helping to drive traffic and implementing cookie controls and monitoring. Our goal is to create a sustainable digital presence that not only attracts visitors but also converts interest into meaningful business opportunities.
3. Brick Calculator
Understanding that accurate brick quantity estimation is crucial for construction projects; we implemented a custom calculator on Marshmoor's website following different bond patterns. The calculator empowers customers to plan tasks more effectively and make informed purchasing decisions by providing this valuable tool. The calculator also creates exposure to more potential customers by being genuinely helpful content.
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